What are you selling?
I walk by these recruitment posters at Starbucks everyday as I go to school. What amazes me is that they are not just recruiting people to sell coffee, but they are empowering their potential employees with a larger vision. This vision is not only verbal, but everytime an employee holds a warm cup of coffee, he or she is reminded that they are providing warmth, not just coffee, and they are changing lives. Starbucks is connecting their employees to an unseen landscape, a dream, that will in fact alter how the mudane work (selling coffee) on earth is done.
When we are recruiting people to serve the Lord, are we giving them as powerful a vision to drive them?
Labels: Reflection
