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Say It All in 100 Words or Less

Very true and helpful tip:

No matter what your role, you undoubtedly have to explain what your organization does several times a week (even if it's just at a cocktail party). This "elevator pitch" can be a critical tool in securing backing for your organization, forging a productive new partnership or winning a new customer. Start by explaining the problem your company aims to solve. Follow with a brief overview of what your company offers to your customers and why it is helpful to them. Share any successes or traction in the market you've had to date. Don't forget to express what you find personally compelling about your company's mission before the elevator reaches your floor.

But they said it in 112 words.

原文出自 Harvard Business Publishing Management Tip of the Day, as posted by Gabriel Chan on his Facebook

Labels:

  • 正如林一峰話齋,閱讀,也是一種 state of mind。
  • 所以不限文字,還有聲音影像一切雜崩能東西,都在涉獵反思消化乾坤大挪移之列。
  • 看重的只有一個字:Insight

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